Seeka Fresh

SeekaFresh

SeekaFresh supplies kiwifruit to retailers throughout New Zealand and Australia. We are the leading supplier to the Australian Woolworths retail chain.

SeekaFresh is a recognisable high quality brand throughout many produce markets and markets our kiwifruit collaboratively in Malaysia and China.

SeekaFresh is a specialist fresh produce marketer that delivers premium returns to orchardists from kiwifruit not handled by Zespri. Programmes include  New Zealand and Australian markets and, in collaboration with Zespri, class 1 exports to Malaysian and Chinese markets.

SeekaFresh has developed a strong brand loyalty from Australian retailers and consumers, with the SeekaFresh label recognised as a badge of quality. SeekaFresh also operates robust and valuable domestic marketing channels, and is positioned as a premium product in New Zealand.

More specifically, SeekaFresh:

  • Manages a full market programme with SeekaFresh labelled kiwifruit commanding a premium in Australian supermarkets.
  • Has a supply contract with premium Australian supermarkets including supply to more than 700 Woolworths stores Australia wide.
  • Can adapt quickly to meet the specific requirements of consumers through Seeka's onsite resources and expert team.
  • Seeka's integrated supply chain gives us full control over the supply and quality of SeekaFresh fruit from the orchard gate right through to the consumer, ultimately maximising returns to Seeka kiwifruit growers.

If you would like to have access to this premium fruit through your local store please contact:

Seekafresh Category Manager
Andrew Wood
Tel: 027 475 1323
andreww@seeka.co.nz

 

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